Fix Technical SEO



Technical SEO is the process of ensuring your website is compatible with search engine guidelines so that it can be crawled and indexed without any problems. The main goal of a technical SEO audit is to assess your website’s current SEO and determine which aspects you need to improve for a seamless online experience.

In this competitive digital landscape, you must stay on top of the latest technical on-page SEO tactics and algorithm updates to boost your website’s profitability. Understanding what is technical SEO and what it demands allows you to ensure your web pages are structured for both online users and search engine spiders.

Technical optimization SEO involves the following processes:

Performance & Page Speed In Compliance with Lighthouse and Gtmetrix

✅ Check for GZIP Compression
✅ Check for HTTP/2
✅ Use a Caching Solution
✅ Minify JS/CSS Files
✅ Resize Large Images at Upload
✅ Compress and Optimize images
✅ Lazy Load Images & Iframes(YouTube embeds, etc)
✅ Update Technology
✅ Optimize Database


Technical SEO Tasks Completed: (We checked to make sure all items below are either set in place and if not then we do so appropriately)

The Foundation

✅ Check & Set Up Google Analytics
✅ Check & Set Up Google Search Console(GSC)
✅ Check & Install an SEO Solution for Your Website
✅ Set Up Uptime Monitoring
✅ Check for About, Contact, Privacy Policy and TOS Pages
✅ Set Up Keyword Rank Tracking


User Experience

✅ Check for Pretty Permalinks
✅ Check the Site is Mobile Friendly
✅ Check the Site Loads Fast
✅ Keep URLs Short
✅ Check and Optimize Your 404 Page
✅ Make it Easy to Share Your Content
✅ Claim Your Brand on Multiple Social Networks


Technical SEO

✅ Check for https
✅ Check for One Single www Version
✅ Fix mixed content
✅ Create a Sitemap & Add it to Google Search Console(GSC)
✅ Create a robots.txt File
✅ Check that URLs have redirects to / or the canonical is set to /
✅ Check and Fix Broken Links
✅ Check and Fix Redirect Chains
✅ Fix Missing and Duplicate Meta Titles and Descriptions
✅ Use Redirects Properly
✅ Check for Index Coverage Issues
✅ Check for Manual Penalties
✅ Keep Pages at Maximum 3 Clicks from Reach
✅ Use “noindex” and “nofollow” Tags Properly
✅ Disable Irrelevant Pages from Being Indexed


On-Page SEO

✅ Check the Target Keyword Matches User Intent
✅ Have the target keyword in URL, Title and Heading
✅ Use Focus Keyword in 1st Paragraph
✅ Use a Single H1 on Each Page
✅ SEO-Oriented Meta Title
✅ Write a Compelling Meta Description
✅ Use Subheadings for Content Hierarchy
✅ Format and Style the Content Properly
✅ Link to Relevant Inner Pages
✅ Never Link to a Page/Website with the Same Anchor the Current Page is Targeting
✅ Name Your Images Properly
✅ Set Images Alt Text
✅ Check for Social Markup
✅ Check Dwell Time and Optimize It
✅ Strike for the Featured Snippet
✅ Don’t Over-Optimize